Stars Begin to Align for Games on Connected TVs—Spending to Reach $1.6 Billion in 2016
New IHS report forecasts explosion in gaming due to growth in connected TVs and free-to-play business model
A new report from analyst firm IHS puts spending in the market at $88 million for this year, but the growing adoption of internet-enabled TVs and the proliferation of free-to-play games will trigger exponential revenue growth.