TORONTO, CANADA — June 28, 2011 — TransGaming Inc. (TSX-V:TNG), the global leader in the multiplatform deployment of video games, today announced the latest usage statistics since the launch of GameTree TV, the premier on-demand gaming platform for Smart TV. GameTree TV allows customers to instantly play high quality and family friendly games on-demand directly from the cloud on to their existing set-top box without the need for additional hardware or peripherals.
In the short period since launch, GameTree TV has been steadily growing its user base at an average growth rate of 7% per day with consumers playing over 200,000 minutes worth of games to date at an average transaction value of 5.22 €. Consumers can access games utilizing a variety of pricing models, ranging from one-day rentals to unlimited play. Return gamers account for 25% of game activity each week as TransGaming satisfies their need for new content by regularly adding new titles to the GameTree TV catalog. Now offering a library of over 30 games, GameTree TV has added titles such as Peggle and Bookworm Adventures to a line-up that includes such favourites as Fishdom H20: Hidden Odyssey, Plants vs. Zombies, Call of Atlantis, and many more.
"Although GameTree TV has been live for only a few weeks, the initial data is validating our assumptions as demonstrated by the excellent rate of consumer adoption." commented Vikas Gupta, CEO & President of TransGaming. "We believe that our catalog and the user experience we are delivering is resonating extremely well with consumers. As we refine and expand the GameTree TV experience, we expect our user base and revenue streams to grow even faster as we bring GameTree TV to the addressable market of some 100 Million Smart TV's expected to be deployed globally over the next 18 months."
About GameTree TV, a TransGaming product
GameTree TV is the premiere on-demand Smart TV gaming platform, offering an unparalleled user experience on the next generation of set-top boxes and connected consumer electronic (CE) devices. The GameTree TV Platform delivers an extensive catalog of video games that can quickly and easily be accessed on-demand. Through a flexible and seamless transaction system, subscribers can choose from a variety of pricing models billed directly through the cable provider. For more information about GameTree TV, visit http://gametreetv.com.
About TransGaming Inc.,
TransGaming, Inc. (TSX-V: TNG), is the global leader in the deployment and distribution of electronic entertainment across multiple platforms. TransGaming works with the industry's leading developers and publishers to enable and distribute games for Smart TV set-top boxes, Mac computers, and Linux/CE platforms. TransGaming is headquartered in Toronto, Canada, with offices in Ottawa and Atlanta. To learn more about TransGaming visit http://www.transgaming.com
TransGaming Inc. Contacts:
+1 415 992 4400
Jean-Francois (JF) Dube
Investor Relations - Canada
+1 877 848 8790
Adam P. Lowensteiner
Investor Relations – United States
Wolfe Axelrod Weinberger Associates LLC
+1 212 370 4500
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